Inducing yout hs and adolescents to quit smoking is easier! beca spend a significantly large number of them have been introduced to smoking very lately and an overtake majority of them - more than 90 percent , express their wish to quit smoking when sure of its latent and manifest dangersCommunication and intervention strategyResearchers bear on in the anti-smoking campaign have almost unanimously agreed on the overwhelming reference that media plays in attracting teenagers towards smoking (Beltramini and Bridge , 2001 Tobacco advertisements and promotional programs strike very easily with adolescents preferences in fact , a cheering body of literature on the subject is of sign judicial decision that tobacco industry launches various colorful , attractive and tantalising advertising and promotional campaign that specifically target youngsters (Smith and Sttuts , 2006 . Therefore in to give rise a really do communication intervention strategy , it is very helpful to dago pig the come alonges taken by tobacco industry and when ce develop a counter strategy that speaks in the same verbiage of the advertisers , but to a different tune and meaningThere are a number of theories in mass communication scene of action that suggest a direct people centric approach , especially when the target audience is sufficiently large , and the solvent is colligate to the cause of public reform and social health (Rice and Atkins . procedure of media tools has more appeals for anti-tobacco campaigners as youngsters relate easily to the media tools that they are intimately familiar with . The success of a media campaign among youngsters is already show by Klien Havens and Carlson (2001 , through their cessation campaign that involved use of telephone surveys and advertisements that aimed to dispel the misleading messages sent by tobacco strategy . The success of the cessation campaign was bare when a majority of adolescents expressed their eagerness to...If you want to get a full essay, order it on our website: BestEssayCheap.com!
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